Product Placement in Opera?
The DVD of Kurt Weill’s Seven Deadly Sins, directed by Peter Sellars and conducted by Kent Nagano, features a prominently-placed bottle of Heinz ketchup in (where else?) the Gluttony scene. I suppose that counts as local color for the original French audience.
Best lines in the subtitles:
- “Lazy bones are for the devil’s stockpot.”
- “There’s no market for hippos in Philadelphia.”
Now I have to get hold of the libretto to see how accurately these were translated.
Comments Off on Product Placement in Opera?
No Comments
No comments yet.
RSS feed for comments on this post.
Sorry, the comment form is closed at this time.