April 12, 2003
Advertising Disasters

'Conrad' of The Gweilo Diaries nominates a winner for "the most ill fated advertising campaign in history": even as the SARS super-pneumonia sweeps Hong Kong, the local tourist board uses the slogan "Hong Kong will take your breath away".

I think I know the runner up in this virtual contest. A few years ago there was a mini-epidemic somewhere in Virginia in which 7 or 8 people caught typhus or typhoid (I forget which) from seafood prepared by an infected employee at a fast-food restaurant. Even a week later, the chain's billboards still said "Catch Our Shrimp Salad!".

Posted by Dr. Weevil at April 12, 2003 06:27 PM

Billy Joe Royal had a song that he thought was going to be a big hit called "Burns Like A Rocket." Unfortunately, Challenger fell from the sky just as it was scheduled for release.

Posted by: charles austin on April 12, 2003 08:01 PM

I've got a nomination:

(Sorry, not sure how you create a link in a comment)

Posted by: Crank on April 17, 2003 07:21 PM