Virginia Postrel reports (1/23) that her publisher has raised last minute objections to the title of her forthcoming book:

TITLE TK: Now the marketing powers that be have decided that Look and Feel isn't a good enough title (at least they like the contents!). So it's back to the title factory for my book . . . .

I wonder whether the publisher's objection has something to do with good taste. After all, Look and Feel could easily be misunderstood as if the two nouns were imperative verbs. If I were publishing a book with a dust jacket photo that looked like this, I wouldn't want to give it a title that could be misconstrued as if it meant Stare and Fondle: